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Social Bookmarking is sometimes referred to as collaborative tagging, social classification, social indexing, and tagging. It is known as these terms because it is used for storing, organizing, searching, and managing bookmarks within the online platform. Social bookmarking is used for better collection and categorization of data. It provides an easy access to all links, content, and pages saved within the web.
Social Bookmarking is a process used by the public. It is process wherein all tagged and collected data will be available for all internet users. It is generally used by anyone, but the focus of social bookmarking is to utilize business to business information, or business to consumer information. People can benefit from all these data because they no longer have to traverse the wide sphere of the search engine to accumulate information they wish to find. Social bookmarking is not only good for a promising organization but it also proves to be beneficial for promoting online websites.
Being listed in social bookmarking sites reap various advantages which include online popularity and visibility. Pages under social bookmarking sites get to have an increased quality traffic as these links immediately pop up on search engines once keywords of topics are entered. Social Bookmarking sites work in collaboration with one another, therefore pages that are featured on one social bookmarking website may have higher chances of being mentioned or tagged in others.
Social Bookmarking sites give businesses the best opportunity to promote their company because these sites are often visited by most of the internet users, which is typically the youth or millennial. Social bookmarking helps businesses in so many ways unimaginable. It can promote businesses by building relevant incoming links, drawing visitors, new clients, and customers, and helping businesses interact with one another.
Social Bookmarking effectively promotes business sites because it allows blog posts to be indexed quickly, therefore increasing web traffic. Its effects to the news site and blog publishers are significant because social bookmarking has the ability to introduce different web pages to potential consumers by targeting their taste and interest. Human-generated bookmarks can effectively raise the relevance and popularity of a particular site. Therefore, social bookmarking leads the way in search engine results.