Video has changed the game when it comes to connecting with your target audience. Today’s consumer uses video content to learn about brands, products, and the value they can add to their lives. A consistent video strategy can open up your brand up to a new avenue of customers.
Dot Com Media is amazing. The team is made up of incredibly smart, hard-working people and they genuinely care about their clients and projects. They’re more than willing to take on big, unexpected challenges and they always deliver results. I would recommend these folks to all my friends who own businesses!
When running a business it is very important to stay on top of things. And with today’s technology, there are so many options for marketing your business. Dot Com Media is the best in their field at doing just that. They are very professional and very helpful. I would definitely recommend them to anyone needing a huge boost in their new client acquisition!
Every brand deserves its own unique strategy, solutions, and tactics. Our experts become an extension of your team. We will work in unison to achieve your company’s. Our team is led by industry guru Tim Healy, who brings over two decades of small business marketing experience.
“Thanks to Michelle and DCM team, we found the issue I had for years with my NAP confusion where many companies who I have hired messed it all up. Now my NAP is implacable and I see the difference when people find me on different directories as well, not just Main once. Very productive call guys, Thanks.”
Unlike other companies that can only focus on video production, we take your content to the next level by applying SEO best practices. Once your video is complete, our SEO team will go to work ensuring that your video is fully optimized. This process includes optimizing keyword placement, filename, title, description and tags.
Once your video is ready for the world, we put together an aggressive social media strategy to ensure it is seen by as many members of your target audience as possible. Our tactics include cross-posting to popular social channels, relevant blogs, influencers, and relevant websites. The goal is to always have a potential customer or client playing your video.
With over 100 million people watching videos every single day, video marketing has become a crucial part of your marketing strategy. Our team understands how to do it right and ensure you enjoy maximum ROI for every video you order from us.
Your Online Video Should
Everyone has heard the term ‘going viral’ and understands how it can take your video and brand to an entirely new level. However, it is important to also understand that most brand videos do not go viral on accident. It takes an aggressive and creative strategy to ensure your video gains millions of views. This strategy includes tactics such as blog outreach, social media sharing, and full SEO optimization to get your content in front of the masses.
One of the most powerful video tools you can deploy is customer testimonials. Today’s consumer wants to know what other customers think of your products. Video testimonials put a human face on your brand and showcase your success stories to thousands of potential new customers. An authentic video of someone showing genuine emotion and appreciation for your brand is ten times more powerful than anything we can script.
Great question! In its purest form, it is a type of advertising that is delivering through digital channels such as your website, SEO, SEM, e-mails, text messages, and social media. If you’d like, we would be happy to set up a call to walk you through several examples that would work for your brand.
We’re glad you asked! It stands for Search Engine Optimization, and it refers to the process of improving your website to be easily found in relevant search results. Traditionally, SEO strategies focus on improving your standing for popular search engines such as Google and Bing.
Digital marketing is ideal because you can always track your money and how effective the campaign was in reaching your goals. If something is not working, you can always adjust your spending, channel, or messaging until you get it right. We are continuously monitoring our campaigns to make sure your digital initiatives are fully optimized.
Customer Retention Marketing is the process of engaging your existing customers and motivating them to continue buying from your company. This is done by putting your brand in front of these customers in the form of various digital campaigns such as social media and e-mail marketing. This is different from lead-generation because you have already converted these customers.