DUI Attorney in Barstow, CA

The client came to DCM as a new boutique litigation law firm focused on representing clients with DUI and criminal issues in Barstow. They wanted a website that would effectively attract new clients — and DCM delivered!

“We would highly recommend DCM, especially for law firms who need a website to attract new clients in 30 days or less!“

The Client’s Objectives & Issues Uncovered

Client’s Objectives & Issues Uncovered

Leicht Law Firm was in the early stages of adopting inbound digital marketing. They needed an affordable website and local internet marketing services to keep costs low until new clients began coming in. They wanted a website that would showcase their experience and attract more clients.

The website design was poor — it was not crawlable, mobile-friendly, or secure.

Website content lacked specialization, and the overall volume was insufficient.

Dozens of technical issues were found, including broken links, 404 errors, and incomplete meta tags.

The office did not rank in the top 10 search results for any relevant keywords.

NAP (Name, Address, Phone) information was inconsistent across online listings.

The office lacked local citations and consistent online reviews.

The Solutions

New mobile-friendly website built – owned by the firm
Google Analytics installed for tracking
Website content improved according to the desired keyword
Focus changed from general law to specific practice areas
Website secured (HTTPS), with no extra charges to keep it up to date
Local SEO optimization for top keyword rankings
GMB PPC campaign utilized
Local video marketing implemented for brand awareness
GMB optimized with consistent NAP and relevant backlinks

NOTABLE Results

In less than 6 months, we were able to increase the number of keywords ranking on the 1st page of Google & Bing to 65. Overall, the client saw a gradual increase in website traffic in 2016 179% , in 2017 286% , in 2018 345% , in 2018 436% in 2019 498% , in 2020 with a 530% increase in new cases.

In 2021, the client saw about a 700+% increase in traffic and a 1000% increase in caseload. In other words, the client went from getting 1-2 cases a year from website leads to 3-5 cases per month.

25+ Google Results In #1 Position
7 Years As A Happy Client

Looking for similar results? Contact Dot Com Media today 888-380-3050

Frequently Asked Questions

What exactly is ‘Digital Marketing’?

Great question! In its purest form, it is a type of advertising that is delivering through digital channels such as your website, SEO, SEM, e-mails, text messages, and social media. If you’d like, we would be happy to set up a call to walk you through several examples that would work for your brand.

What is SEO?

We’re glad you asked! It stands for Search Engine Optimization, and it refers to the process of improving your website to be easily found in relevant search results. Traditionally, SEO strategies focus on improving your standing for popular search engines such as Google and Bing.

How Do I Know If Digital Marketing Is Worth The Money?

Digital marketing is ideal because you can always track your money and how effective the campaign was in reaching your goals. If something is not working, you can always adjust your spending, channel, or messaging until you get it right. We are continuously monitoring our campaigns to make sure your digital initiatives are fully optimized.

What is Customer Retention Marketing?

Customer Retention Marketing is the process of engaging your existing customers and motivating them to continue buying from your company. This is done by putting your brand in front of these customers in the form of various digital campaigns such as social media and e-mail marketing. This is different from lead-generation because you have already converted these customers.