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Social bookmarking is one huge tool for internet promotion – and if you’re wondering exactly what it entails, you’re asking yourself a good question. Ask yourself: why do you want to do this? Is it because everyone is doing it? That’s not a good answer.
The advantages are far more obvious for a smaller business. Maybe you can’t afford a huge publicity campaign, or even a smaller AdWords campaign – but you need to make your content viral and you need to do it well. Social media is probably one of the most important things for you to keep track of – but for now, let’s keep our focus on one aspect of marketing.
Social Media Promotion
The first advantage for a smaller business? It’s free – and that’s a pretty good upside, but to focus on that is to ignore all the real benefits of it. Freedom is great: but there’s a downside to that non-existent price, and it’s that you can’t pour money into it to make for larger gains.
So what can you do to set you apart? First up: if you had the ambition to start up your very own business, it means you might have a certain set of knowledge or know-how that other people lack. Share that knowledge. You might want to keep it to yourself – but if you share what you do and do well and help other people do it, they’ll see you as a far more trust worthy source than they otherwise would! Plus, it’s just good public relations; if people appreciate you as a source of information they’re far more likely to spread word about how great you are.
What If People Steal My Ideas?
Business knowledge is about knowing how to apply what you know. The big asset of some amazing method that you found out isn’t the asset itself: it’s that you thought of the asset, and you thought of how to use it. That takes a certain sort of mind, and no one can take that away from you.
Using Social Bookmarking
For sharing information this kind of way, social bookmarking is the best you can do. Promote what you right and share the writings of others – help out the online community and the online community will help you. Selflessness is an admired trait when it comes to the internet, and if you’re seen as someone ready to give and help you’ll get more shares and more people helping you.
Look at the advantages when it comes to social bookmarking and you’ll find they might be the missing element to make your business solid. Take that know-how you know and apply it to your relationship with other people – before you know it your good work will get you a good audience.