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At DCM Moguls we specialise in innovative, industry leading SEO and web development. Though there are many good reasons to start using custom blog creation for your website, blogging will none the less have a big impact on your search engine optimisation efforts.
In this blog post, we’ll be explaining a little bit about custom blog creation in general as well as some of the many benefits that available to your audience.
Custom Blog Creation
Blog creation simply means building a section of our website that will be dedicated to blog posts. Many websites run blogs, try looking in the top left or right when you’re next browsing online and you’ll notice that many sites offer a blog tab. Whether they are making the most of it, however, is less probable.
Offer specialist info
One of the best ways to appeal to your audience with your blog is by offering some special information that isn’t available on your main website. This might simply mean offering additional info that didn’t make it onto your static web pages.
Your blog is also an ideal space for marketing your products and running promotions without spending any money in advertising. By offering something worthwhile you’ll also give your blog a boost, making it more effective in the long-run.
Create a community
By offering more specialised information than your rivals, and especially by allowing comments from your visitors you will, over time, begin to strike up dialogues with some of your customers. Going further, your customers will even begin to interact together on your site, creating a community of like minded folk who all value your site.
Keeps you “active”
Last but not least, since all SEO work tends to work together in strange ways, a blog is valuable from an SEO perspective simply because it keeps your site more active. Though the judge of this will, to some extent be your visitors who are looking out for new content, it especially applies to search engine bots and crawlers.